NEWS

113 updates

  1. Prof. Cerf new AI Book is out.
  2. Prof. Cerf speaks at Times UK News

    Prof. Cerf speaks about his work on nuclear decision making to Trisha Goddard

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    Prof. Cerf speaks at Times UK News
  3. A play based on Prof. Cerf's work

    A play based on Prof. Cerf's work receives rave reviews (see NY Times review).

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    A play based on Prof. Cerf's work
  4. Prof. Cerf's TikTok channel is live

    Click the link below to visit the new channel

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    Prof. Cerf's TikTok channel is live
  5. Prof. Cerf's MasterClass is online.

    Click the link below for a discounted subscription.

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    Prof. Cerf's MasterClass is online.
  6. "Insights into Influence" book is out

    A book featuring Profs. Moran Cerf, Adam Grant, Helen Fisher, and Dan Ariely is out.

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    "Insights into Influence" book is out
  7. Prof. Cerf's series ("Inside the Mind of Con artists") is out.

    Prof. Cerf's series on the mind of con-artists is available.

    Read more Watch the series
  8. Research on Climate change

    Prof. Cerf's research on climate change is featured in the annual "Luckbox" prediction magazine

    Research on Climate change
  9. Prof. Cerf on Netflix 'Explained'

    Prof. Cerf discussed 'Brainwashing' on the acclaimed Netflix Explained show

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    Prof. Cerf on Netflix 'Explained'
  10. Prof. Cerf at Fox News' "Gutfeld!"

    Prof. Cerf was a panelist on Fox News' new late-night show, "Gutfeld!"

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    Prof. Cerf at Fox News' "Gutfeld!"
  11. Prof. Cerf speaking to the Chinese ministry of Education

    Prof. Cerf speaks on ideas from neuroscience that could shape the coming decade.

    Prof. Cerf speaking to the Chinese ministry of Education
  12. Neuro-marketing certification exam live

    Certification exam created based on our book is out. A partnership between the NMSBA and Profs. Ale Smidts, Kimberly R. Clark and Manuel Garcia-Garcia.

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    Neuro-marketing certification exam live
  13. Speaking with Profs. Scott Galloway and Sinan Aral on "Digital Disruption".

    Profs. Moran Cerf, Scott Galloway, and Sinan Aral discuss "Digital Disruption".

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    Speaking with Profs. Scott Galloway and Sinan Aral on "Digital Disruption".
  14. Trailer for "Israelis changing the World" is out.

    Prof. Cerf's documentary is out February 10.

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    Trailer for "Israelis changing the World" is out.
  15. PBS Nova segment on our work is out. Titled "Dream Hacking"

    An episode of PBS Nova on our research in decisions change and dreams is out.

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  16. Fitness videos with ICON are online

    Prof. Cerf partnered with one of the largest fitness companies in the world (http://iconfitness.com/; manufacturers of NordicTrack treadmills, iFit, Peleton, etc.) to create a series of clips where people can "exercise with a scientist".

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    Fitness videos with ICON are online
  17. Prof. Cerf speaks in "Climate Awareness Week" on the brain and climate change
  18. Profs. Kotler and Cerf discuss "The End of Marketing"

    Professors Kotler and Cerf meet in Florida to discuss their future book.

    Profs. Kotler and Cerf discuss "The End of Marketing"
  19. Prof. Cerf and director Werner Herzog

    Prof. Cerf speaks to director Werner Herzog and volcanologist Clive Oppenheimer about their new film: "Fireball"

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    Prof. Cerf and director Werner Herzog
  20. Prof. Cerf speaks at UFM

    Prof. Cerf speaks at the economics school in Guatemala.

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    Prof. Cerf speaks at UFM
  21. Prof. Cerf receives the prestigious Carnegie Corporation Grant

    $500,000 grant to Prof. Cerf

    Prof. Cerf receives the prestigious Carnegie Corporation Grant
  22. Kellogg Executive Webinar on "Neuroscience in Business"
  23. Complete conversation between Prof. Cerf and 'Contagion' screenwriter and science consultant
  24. Prof. Cerf speaks to 'Contagion' screenwriter Scott Z. Burns and Epidemiologist Dr. Ian Lipkin on making of the film contagion

    Scott Z. Burns ('Contagion', 'Bourne Ultimatum', 'An inconvenient truth') and Dr. Ian Lipkin (Columbia University) discuss writing science in film.

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    Prof. Cerf speaks to 'Contagion' screenwriter Scott Z. Burns and Epidemiologist Dr. Ian Lipkin on making of the film contagion
  25. Prof. Cerf on Big Data and analytics.

    Professors Moran Cerf interview in the ANA Educational Fund's report on big data and analytics.

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    Prof. Cerf on Big Data and analytics.
  26. Passing the torch

    Professors Phil Kotler and Moran Cerf hold the World Marketing Summit gatherings in England and Italy where they discuss 'passing the torch' of marketing from traditional methods (Prof. Kotler) to contemporary and futuristic ones (Prof. Cerf).

    Passing the torch
  27. Fast Company’s European Innovation

    Festival Professor Yuval Noah Harari’s, Gucci president and CEO Marco Bizzarri, and Prof. Moran Cerf broke down the ethics and democratization of artificial intelligence and bionics.

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    Fast Company’s European Innovation
  28. Prof. Christof Koch's book launch

    Prof. Christof Koch's book launch
  29. Maize magazine

    Professor Cerf on 'Time'.

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    Maize magazine
  30. Trends magazine

    Prof. Moran Cerf interview on using neuroscience in warfare

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    Trends magazine
  31. SAGE research methods

    Prof. Moran Cerf Discusses Developments in Computational Neuroscience

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    SAGE research methods
  32. Singularity University report on "Future of Work"

    Prof. Moran Cerf's report on "Work Automation in the age of AI" published. See full report here and a shortened version on Singularity University Hub.

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  33. Profs. Alim-Louis Benabid and Cerf discuss Brain-Machine Interfaces

    Profs. Alim-Louis Benabid and Cerf discuss Brain-Machine Interfaces
  34. Harvard Business Review

    Prof. Moran Cerf interview at HBR about using Neuroscience in Business

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    Harvard Business Review
  35. Time

    Prof. Moran Cerf, Tim Cook (CEO, Apple), Brad Smith (President, Microsoft) and other tech leaders on "What they fear the most" in technology. On the cover of Time Magazine

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    Time
  36. TEDxNaperville

    What do you say next time you hear someone saying we only use 10% of our brains?

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    TEDxNaperville
  37. PopTech

    Prof. Cerf speaks with Beatrice Fihn (Nobel Laureate, Peace, 2017) and Barry Barish (Nobel Laureate, Physics, 2017) on the impact of winning the Nobel prize

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    PopTech
  38. Pro-Market

    Solutions to the threats of digital monopolies.

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  39. Globes

    Profile of Prof Cerf. 'In the future, decoupling will mean we might not have sex, or pain'

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    Globes
  40. Business Insider

    "I took a neuroscientist's advice for saving money, and it has transformed my finance".

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  41. Book

    Our textbook on 'Consumer Neuroscience' is out.

    Book
  42. Our coffee-table book about the future, 'Foresight', is available.

  43. Esther Perel

    PopTech 2017, Esther Perel and Moran Cerf talk about 'the state of affairs'.

    Esther Perel
  44. Prof. Cerf's research featured on "Northwestern Research"

    Professor Cerf's research was featured as flagship research at Northwestern University

    Prof. Cerf's research featured on "Northwestern Research"
  45. INC

    "This neuroscientist thinks he knows the future of human evolution".

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  46. Forbes profile

    "Moran Cerf, "The brain hacker".

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  47. Prof. Cerf's new TEDx talk
  48. Impact Theory

    Interview and post-show discussion with Tom Bilyeu.

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    Impact Theory
  49. Forbes article 02

    Brain-Machine interfaces and Virtual Reality.

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  50. Forbes article 01

    Neuroscience usage for ads assessment during the Super Bowl.

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  51. Poets and Quants

    article on American ethics.

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    Poets and Quants
  52. Huffington Post

    Article on the new Virtual World.

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  53. Forbes

    "Hackers, Empathy and Neuroscience".

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    Forbes
  54. Whistleblowing

    Conversation with Deutsche Bank whistleblower, Eric Ben-Artzi.

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    Whistleblowing
  55. IVY

    Prof. Cerf selected as a 'thought leader ' by IVY.

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  56. Mr. Robot

    "Mr. Robot" actress Carly Chaikin and neuroscience professor Moran Cerf host PopTech 2016.

    Mr. Robot
  57. Falling Water

    "Falling Water" dream website researched by Prof. Cerf launched.

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    Falling Water
  58. 512Tech

    Interview with Prof. Cerf on the use of biometrics in political assessments.

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  59. SfN

    Prof. Cerf featured in Springer's SfN podcast.

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  60. Human Experience

    Prof. Cerf interviewed at the "Human Experience podcast".

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  61. Santa Fe Institute

    Prof. Cerf and Santa Fe Institute's President, David Krakauer, speak on. the future of humans at. KIN 2016.

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  62. TED

    Professor Cerf's TED talk is released.

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    TED
  63. Ig Nobel

    Professor Cerf receives the Chinese Ig Nobel award ('Pineapple award') for a study looking at the brains of couples watching 'Robocop' on Valentine's day.

    Ig Nobel
  64. Best Professor

    Selected as '40 best professors below 40".

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    Best Professor
  65. Profile

    Profiling of Professor Cerf's research on "Premium Lifestyle" Magazine.

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  66. Genius

    Genius Festival talk on 'Decision Making and the Brain'.

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    Genius
  67. Atlantic

    Professor Cerf interviewed in The Atlantic on the "Future of Fraud-Busting".

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  68. Insight

    Professor Cerf speaks to Kellogg Insight on his upcoming TED talk on "how to influence dreams".

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  69. Big Data

    Professors Brian Uzzi and Moran Cerf speak on "the interface betweem Big Data analytics and neuroscience in service of business," at the Entrepreneur.

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  70. Debate on Meditation

    Rubin museum's debate with 'Breaking Bad' actor Giancarlo Esposito on 'Meditation'

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    Debate on Meditation
  71. Human factor of Cybersecurity

    Profesor Cerf speaks to Wall Street Journal on the "Human Factor of Cybersecurity".

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  72. Moth Grandslam win

    A Moth Grand Slam winning story was selected to be featured at Reader's Digest.

  73. Interview with Chris Denson (Director, Omnicom Media Group)

    Innovation Crush, "Hacking the Science of Decisions".

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    Interview with Chris Denson (Director, Omnicom Media Group)
  74. Make Magazine

    Our research is profiled on "Make" magazine.

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    Make Magazine
  75. PopTech "Hybrids"
  76. NPR Story

    NPR 'Unfictional', "When it All Blows Up"

    NPR Story
  77. I24 News

    I24 News "The world this week", "Using Neurosurgery in Business"

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    I24 News
  78. Free Will

    Galei Tzahal University, "The Naked Scientist - on Brain and Free Will"

    Free Will
  79. Super Bowl

    Professor Cerf speaks on the Super Bowl ads neuroscience analysis to Marketing Daily.

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  80. Kellogg Insight

    Professor Cerf and PhD student Sam Barnett speak to Kellogg Insight on Super Bowl neuroscience analysis.

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  81. TEDx

    TEDx, "Free Won't".

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    TEDx
  82. Chicago Tribune

    Professor Cerf speaks on Cognitive Load to Chicago Tribune.

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  83. SNL

    Professor Cerf and the cast of "Second City" in a show of Science and Improvisation. Described as "TED meets SNL". "Making Fun of the Brain"

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  84. The Hackers Mind

    Article in Wired on "The Hackers Mind" came out.

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  85. Jake Gyllenhaal

    Professor Cerf and actor Jake Gyllenhaal speak on the neuroscience of dreams.

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    Jake Gyllenhaal
  86. Auto news

    Professor Cerf speaks to Automotive News on using the brain in car sales.

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  87. Karen Russell

    Best-selling author and McArthur Genius Award recipient Karen Russell speaks to Moran Cerf on the science of sleep and dreams, following her new book on sleep insomnia. See preview here.

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  88. Value creation

    Moran Cerf gives the keynote address at the annual Value Creation" conference in Cologne University.

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  89. Women in Super Bowl

    Moran Cerf speaks to Fortune on women and the Super Bowl.

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  90. DLD 01

    Moran Cerf delivers two lectures aimed at business leaders interested in science at DLD14. On Extreme Science and Neuro-Marketing.

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  91. Cybersecurity in North Korea

    Moran Cerf interview on "The Interview", cyber-security and the nature of North Korea's attack, on Ha'aretz.

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  92. CNBC

    Graduate student Sam Barnett, speaks on CNBC on the "Future of Trading".

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  93. Report on our neuro-marketing research in Insight.

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  94. Cybersecurity talk

    Moran Cerf speaks for the 2nd time at the International Cyber-security conference (on security and our brain).

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  95. Google.ORG

    Moran Cerf's talk at Google Ideas is broadcasted live.

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  96. Kellogg article

    Moran Cerf featured on Kellogg's 'News' ("How to read a mind") following a neuro-marketing initiative to collaborate with Nielsen.

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  97. Happiness

    Our research on Happiness is featured in JWM magazine.

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  98. SSRN

    Our paper, 'The Psychology of Corporate Rights, is listed in the Top Ten Downloads at SSRN.

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  99. SxSW

    South-by-Southwest 2015 panel is announced.

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  100. Human 2.0

    Our work on "Human 2.0 - the mind’s control over our abilities, and the possibility of generating a version of humans with extra athletic abilities - is featured in "Red Bulletin" (Red Bull's magazine).

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  101. Most powerful person in finance

    Graduate student Sam Barnett named "Most Powerful Person in Finance, 2014" by Business Insider.

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  102. Corporations religious freedom

    Moran Cerf, Tali Mentovich and Aziz Huq publish the results of a study on religious rights, and comment on Slate on the Supreme Court Hobby Lobby ruling.

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  103. Deepak Chopra

    Moran Cerf and Deepak Chopra debate science vs. spiritualism and the possibility of studying consciousness scientifically".

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  104. Cosmos

    Moran Cerf and the writers of "Cosmos" discuss communicating science to the general public at the American Film Institute.

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  105. The Moth Ball

    Moran Cerf tells a story at the Moth Ball for the 3rd time. See press coverage.

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  106. Single Neuron book

    Our book on Single Neuron Recordings is in print and scheduled to come out soon.

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  107. Product Placement goes digital

    Moran Cerf is interviewed by Slate on “Digital Product Placement”.

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  108. Valentine's Day

    Moran Cerf speaks on "Pricing Valentine" for Medill Reports Valentine's Day edition.

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  109. Your Story

    Moran Cerf's profile at "Your Story".

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  110. Kellogg

    Moran Cerf is appointed the Donald P. Jacobs Assistant Professor at the Kellogg School of Management.

  111. Cybersecurity

    Moran Cerf's Cybersecurity talk is available online.

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